Market insight


Equipped global business model, language capabilities and highly motivated research analysts, GBEE has specialized in providing a full suite of qualitative and quantitative market research, business advisory and consulting services for international investors wanting to extend the business into Vietnam. GBEE researching capabilities are well supported by the following sub-services:

1. Industry Research

The Industry research services assist clients in gaining in-depth insights on the industry as well as competitors and legal regulations. Main product Services include: General Overview of the Industry analysis, Bespoke Industry Research and Competitor Assessment. GBEE unique approach to Industry research and proprietary industry frameworks not only enables us to provide a complete 360-degree assessment of an Industry but also empowers us to validate the key trends, identify little-known industry insights and importantly, address any specific questions on the industry that you may have.

2. Customer Research

Customer research is an effective tool to assist our client in business planning, as it is about collecting information that provides an insight into your customers thinking, monitoring market trends and keep an eye on what your customers are looking for. Our successful businesses undertake market research on a regular basis to help you identify potential new customers, learn more about existing customers, inform their decisions regarding existing and new products or services and test new markets

3. Competitor Research

We provide solution to client’s predicament by undertaking studies such as Market Entry strategies, Diversification Strategy, Feasibility Studies, Market Due Diligence, product concept testing, Brand tracking and Partner Identification Studies. Separately we undertake detailed profiling, including strategies and outlook, of competitors, partners and clients.

By providing customized research using our global delivery model and multi-lingual capabilities, GBEE provides strategic initiatives in which clients can get deep insight on the competitor tracking and competitor profiles, price strategy and competition strategy. All of these services are offered by experienced strategy and M&A experts from GBEE, making sure that the company remains one step ahead of its competition on the back of cutting-edge insights.